“In the Heart of Central Indiana”
A concept commercial for Black Dog Brewing Company
Our team developed In the Heart of Central Indiana as a concept commercial. The goal was to create a piece that captured the essence of Black Dog’s brand story while evoking a sense of small-town charm and nostalgia. The focus was on showcasing Black Dog’s beer in a natural, inviting setting that highlighted the mood and emotional resonance of the brand.
TAKE A LOOK BEHIND THE SCENES.
Building a story around a brand’s identity and values creates a deeper, emotional connection with the audience. We believe In the Heart of Central Indiana encapsulates the warmth, charm, and community spirit of Black Dog Brewing Company. This concept brought the brewery’s brand to life through a relatable narrative and a subtle focus on mood and tone.
WHERE CREATIVITY THRIVES, PASSION IGNITES, AND THE ORDINARY IS SHATTERED.
Don't just take our word for it.
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